ALBEDA.

INFORMATIONAL PRESENTATION

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ALBEDA.

INFORMATIONAL PRESENTATION

Albeda is a regional educational institute for MBO-students. With 120 studies and a broad range of short courses, they are one of the most important educational institutes in Rotterdam.

The question.

For their cluster Hospitality, Albeda was looking for a new approach to their informational presentation. The target audience consists of students between the ages of thirteen and eighteen, a target audience that often proves difficult when it comes to getting their attention for longer periods of time. Therefore, they were looking for a more attractive, interactive way of presenting.
Albeda
Albeda Template

Approach.

We started this trajectory with a kick-off workshop. We focussed on the strong combination between content, design and delivery. We dove into what exactly needed to be shared during the presentation (content), in what form (design) and who was going to deliver the presentations (delivery). In order to do so, we created a profile describing the best educator. We conducted interviews per department to uncover what makes the studies unique, what the students like about them and what needed to be highlighted. That is what we decided to visualize.

RESULT.

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Leen Berckmans

Ebema NV

We have created an interactive PowerPoint-presentation with a mobile first set-up. That means that the presentation is attractive and effective, regardless of the device it is viewed on, such as iPads, and that it includes lots of video footage. ...We have also turned this into a presentation template for PowerPoint. We have extended the presentation and designed it in such a way that it can be used generically for Albeda. Also, we have applied a different branding for each department, including customized photography and a distinctive tone of voice, depending on the target audience.

Besides the PowerPoint presentations, we have also converted all of the presentations to Prezi Video, especially for the cluster ‘Healthcare’. 6 videos have been created for Albeda to appeal to new students. Present Savvy has supported creating and giving the matching presentations, as well.

MEER ALBEDA PRESENTATIES.

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Klik Hier
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Klik Hier
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